Diploma of Personal Care Development & Promotion
Designed for those involved in the theoretical development and promotion of cosmetic and personal care products, this Diploma has a strong emphasis on marketing, positioning and pricing cosmetic and personal care products and promotions effectively in order to maximise sales. It also provides the knowledge to ensure all legislative requirements are met to ensure advertising compliance for cosmetics and personal care.
At the end of this course, learners will be confident in preparing and implementing various marketing strategies for a variety of cosmetic and personal care products. They will also have the skills to develop, price and position new and existing products, to take company brands to the next level.
Duration: 6 months
Assessment: Written assessments including projects relevant to the learners product interests
Course Units:
PCSPDP401A Evaluate the functions of ingredients in personal care products
PCSPDP402A Evaluate the safety of a product formulation
PCSPDP501A Design evaluations of personal care product performance
PCSPDP403A Evaluate product packaging
BSBMKG408B Profile the market
BSBMKG401B Conduct market research
BSBMKG609A Develop a marketing plan
PCSPDP502A Create a product development brief
BSBPMG503A Manage project time
BSBPMG504A Manage project costs
PCSPDP503A Apply compliance requirements in the promotion of personal care products (cosmetics)
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